Full-Service eCommerce Marketing Agency

From SEO and PPC to CRO and marketplace optimization—we deliver data-driven strategies that increase ROAS, reduce CAC, and drive sustainable growth.

eCommerce Digital Marketing Services

eCommerce growth doesn't come from bigger budgets or better products—it comes from specialists who understand your category's conversion psychology, seasonal patterns, and competitive dynamics at the channel level. As your trusted partner, we don’t just push generic tactics—we craft tailored marketing solutions designed to drive measurable impact across all the metrics that matter. From optimizing visibility to accelerating sales, we focus on delivering high ROI by refining every touchpoint in your customer journey.

Whether you aim to win market share, drive incremental sales, or expand your reach into new channels, our eCommerce marketing agency integrates paid ads, SEO, content marketing, and Generative Engine Optimization tactics to ensure you’re always ahead of the curve. We align our efforts with your KPIs, ensuring that every decision is driven by data and results. We deploy category specialists who've scaled brands in your exact vertical—from fashion and beauty to electronics and B2B industrial.

8X

Average ROAS Achieved

15%

Reduction in Cost Per Acquisition

30%

Increase in Average Order Value

Our eCommerce Marketing Services: Complete Solutions to Scale Your Brand

Performance Marketing

We design and execute data-driven performance marketing campaigns across Google, Meta, Amazon, TikTok Shop, and emerging platforms using category-specific bidding strategies and audience segmentation that focus on results, not just impressions. By integrating a mix of paid media, SEO, content strategies, and analytics, we drive high-conversion traffic while optimizing ad spend. Our goal is to maximize ROI, ensuring every dollar spent works harder for your business.

  • Cross-channel strategies to maximize ad spend efficiency.
  • Real-time data tracking and adjustments for optimal performance.
  • Custom-tailored campaigns designed to meet your KPIs.
  • Focused on conversions, not just clicks.
  • Ongoing optimization to drive incremental sales and grow market share.

CRO Services

We systematically test and optimize every conversion touchpoint, from product discovery to checkout completion, using behavioral data, heat mapping, and statistical analysis. We analyze user behavior, identify friction points in the user journey, and implement strategic changes to improve conversion rates. From A/B testing to optimizing call-to-action buttons and checkout flows, we make sure every page is designed to maximize revenue.

  • In-depth user behavior analysis to identify drop-off points.
  • A/B and multivariate testing to optimize landing pages.
  • User experience improvements to increase engagement.
  • Strategic CTA optimization to encourage conversions.
  • Streamlined checkout processes to reduce cart abandonment.
  • Performance tracking with actionable insights for ongoing improvements.

eCommerce PPC

As a leading eCommerce advertising agency, we manage Shopping campaigns, Search ads, and marketplace PPC ads with product-level precision using automated bid strategies. Rather than broad keyword targeting, we build granular campaign structures to put your products in front of high-intent customers at the right time. Through targeted ads across platforms like Google Ads, Amazon, and social media, our eCommerce advertising company drives qualified traffic that converts. We manage every aspect of your PPC strategy, from keyword research and ad copywriting to bid management and performance optimization, ensuring you achieve the best ROI.

  • Targeted campaigns across Google, Bing, Amazon, Walmart, and social platforms.
  • In-depth keyword research and competitive analysis.
  • Competitor ad monitoring with automated bid adjustments when rivals change pricing or promotions.
  • Conversion-driven ad copy and landing page alignment.
  • Detailed performance reporting and actionable insights.
  • Advanced retargeting strategies to capture lost opportunities.

eCommerce SEO

As part of our eCommerce digital marketing services, we help drive sustainable, long-term growth for your online store by enhancing visibility in search engines. We implement a multi-faceted SEO approach that covers everything from thorough keyword research and on-page optimization to technical SEO, content strategies, and high-quality backlinking. By optimizing your site’s structure and content, we help ensure your website not only ranks higher but also converts more visitors into customers.

  • In-depth keyword research tailored to your product catalog, targeting high-conversion terms
  • On-page SEO optimization, including meta tags, headings, and content structuring.
  • Technical SEO audits to fix site speed, mobile optimization, and crawl issues.
  • High-quality backlink strategies to boost domain authority and trustworthiness.
  • Content creation and optimization for better engagement and user retention.
  • Structured data (schema markup) implementation to improve search results visibility.
  • Local SEO for region-specific targeting and visibility in localized searches.

Content Marketing & Product Copywriting

From product descriptions and category pages to blogs and brand stories, we craft content that captures attention, improves search visibility, and drives conversions. Every piece is aligned with user intent, seasonal trends, and competitive insights to ensure relevance across all digital channels. With a team of copywriting experts, we support both marketing campaigns and organic growth, helping your eCommerce store outperform competitors while engaging customers at every stage.

  • Optimized product descriptions and category pages for higher discoverability.
  • Blog and article creation targeting high-intent keywords.
  • Brand storytelling to enhance customer engagement and loyalty.
  • AI-powered content suggestions for personalization and relevance.
  • Develop content specifically to support campaigns, landing pages, and promotional initiatives.

Social Media Advertising & Management

We design and execute social media campaigns that generate clicks, conversions, and revenue. Our approach combines precise audience segmentation, platform-specific targeting, and creative ad copy to reach buyers at the right moment. Beyond paid campaigns, we manage organic engagement, community building, and performance monitoring to maximize ROI. Every campaign is aligned with your KPIs and business objectives, ensuring social channels contribute meaningfully to sales, retention, and brand visibility. By combining paid ads with content and retargeting strategies, we help eCommerce brands grow followers, drive high-intent traffic, and convert social engagement into measurable business results.

  • Paid campaigns across Instagram, TikTok, Meta, and Pinterest.
  • Audience segmentation and lookalike modeling for precise targeting.
  • Retargeting strategies to recover abandoned visitors.
  • Creative ad copy and visual design optimized for conversions.
  • Analytics and reporting with actionable insights to optimize spend.

eCommerce AI Optimization

Rapid advances in generative AI are redefining how users find and interact with content. Traditional SEO is no longer enough—brands must be discoverable by AI itself. Our Generative Engine Optimization (GEO) service ensures your content is structured, optimized, and tuned for large language models (LLMs) and emerging AI platforms, so your products and services appear where AI-driven users are searching. We optimize your content structure and align messaging with AI search intent to ensure higher visibility and conversions.

  • Conduct AI-specific keyword/keyterms and intent research to align with LLMs.
  • Optimize content structure, metadata, and schema for AI readability.
  • Implement AI-friendly content strategies to enhance discoverability.
  • Test and refine prompts, outputs, and structured content for generative AI platforms.
  • Monitor AI visibility metrics and adapt strategies based on real-time insights.
  • Ensure your brand consistently appears in AI-generated answers and recommendations.

Email & CRM Marketing

With email marketing services, our team helps you engage, retain, and convert customers at scale. We design automated workflows for cart abandonment, onboarding, post-purchase, and re-engagement, all tailored to your audience and business goals. By segmenting your customers based on behavior, purchase history, and engagement patterns, we deliver highly relevant messages that drive repeat purchases and lifetime value. We track campaign performance in real time, analyze engagement and conversion metrics, and continuously optimize workflows to maximize the ROI of your email marketing efforts.

  • Design custom email sequences for specific customer actions.
  • Leverage behavioral data to tailor content for different customer segments.
  • Implement dynamic content to personalize emails based on past purchases, browsing history, and preferences.
  • Optimize campaign timing with automated triggers based on customer interactions or purchase cycles.
  • Monitor email deliverability and list hygiene to ensure high open rates and engagement.
  • Test subject lines, content, and CTAs to improve click-through and conversion rates.

Marketplace Optimization

We optimize your product listings for maximum visibility and sales on marketplaces like Amazon, Walmart, Etsy, and eBay. This includes keyword-optimized titles, bullet points, A+ content, and pricing strategies tailored to your category. Beyond listing optimization, we manage sponsored product campaigns, monitor competitors, and adjust campaigns dynamically to protect market share. Our strategies combine data-driven insights with platform expertise, helping your brand outperform competitors and achieve incremental sales growth across multiple channels.

  • Product listing optimization: titles, bullets, descriptions, and A+ content.
  • Marketplace-specific keyword and competitor research.
  • Sponsored product and brand campaign management.
  • Inventory alignment with promotions and demand trends.
  • Ongoing performance tracking and bid optimization.

The Proof is in the Performance: Explore Our Real Client Stories

Get Full Visibility Into What's Working (And What's Not)

As a trusted eCommerce digital marketing company, we don't just implement campaigns—we measure every action, optimize every dollar, and report on what matters most to your business.
We provide access to centralized dashboards that turn raw data into actionable insights, giving you complete visibility into performance across every channel, campaign, and customer touchpoint. Using industry-leading platforms like Google Analytics 4, Looker Studio, Triple Whale, Northbeam, and Supermetrics, we track the KPI—ROAS, customer acquisition cost, lifetime value, channel attribution, and conversion trends. Our eCommerce marketing services help you with:

Attribution & ROI Modeling

Multi-touch attribution to understand how each channel contributes to conversions, helping you allocate budget to the highest-performing tactics and eliminate waste.

Behavioral Analytics

Heatmaps, session recordings, and funnel analysis to see exactly how users interact with your site, where they drop off, and what changes will have the biggest impact on conversion rates.

Customer Segmentation & LTV Tracking

Cohort analysis to measure customer lifetime value, repeat purchase rates, and segment performance—so you can double down on your most profitable audiences.

Competitive Intelligence

Track competitor ad spend, messaging shifts, promotional strategies, and market share trends to stay one step ahead.

Actionable Reporting

Weekly or monthly reports that don't just show numbers—they include strategic recommendations, test results, and next steps to keep your growth trajectory on track.

Continuous Budget & Strategy Optimization

Ongoing analysis and reallocation of marketing spend based on real-time performance data, ensuring budgets flow to the highest-ROI channels and campaigns while we test new opportunities

AI-Powered Efficiency. Human-Driven Strategy

eCommerce marketing isn't choosing between automation and expertise—it's strategically combining both.

Here's how we balance automation with expertise:

AI Handles:

Real-time bid management, budget pacing across campaigns, audience expansion and lookalike modeling, performance anomaly detection, automated A/B test deployment, keyword and search term analysis, predictive analytics for forecasting.

Humans Handle:

Strategic planning and channel selection, creative direction and messaging strategy, competitive response and market positioning, interpreting data anomalies and edge cases, deciding when to override automation, new channel or platform testing, client communication, and business alignment.

Key Metrics We Track & Optimize

Profitability Metrics

  • ROAS (Return on Ad Spend)
  • CAC (Customer Acquisition Cost)
  • Gross Margin by Channel
  • Net Profit per Customer

Traffic & Engagement Metrics

  • Total Traffic & Sessions
  • Traffic by Channel (Organic, Paid, Direct, Referral)
  • Bounce Rate
  • Average Session Duration
  • Pages per Session

Conversion Metrics

  • Overall Conversion Rate
  • Conversion Rate by Channel
  • Cart Abandonment Rate
  • Checkout Completion Rate
  • Add-to-Cart Rate

Revenue Metrics

  • Total Revenue
  • Revenue by Channel
  • Average Order Value (AOV)
  • Revenue per Visitor
  • Repeat Purchase Rate

Customer Metrics

  • Customer Lifetime Value (LTV)
  • Repeat Customer Rate
  • Customer Retention Rate
  • New vs. Returning Customer Ratio

Ad Performance Metrics

  • Click-Through Rate (CTR)
  • Cost Per Click (CPC)
  • Cost Per Acquisition (CPA)
  • Impression Share
  • Quality Score (Google Ads)

Our Strategic Workflow

We start with a comprehensive audit of your current marketing ecosystem—ad accounts, analytics setup, site performance, competitive landscape, and customer data. This isn't a surface-level review; we dig into campaign structures, attribution models, conversion funnels, and budget allocation to identify immediate opportunities.

What you provide:

What we do:

  • Access to ad accounts, analytics platforms, and CRM
  • Historical performance data and past campaign insights
  • Target KPIs and business objectives
  • Deep-dive audit of all active channels and campaigns
  • Competitive analysis and market positioning assessment
  • Analytics and tracking infrastructure review
  • Stakeholder interviews to understand goals, constraints, and past learnings

With the strategy approved, we move into execution mode. We restructure underperforming campaigns, launch new tests, implement tracking improvements, and begin systematic optimization. You'll start seeing performance shifts as we eliminate waste and redirect budget to high-ROI activities.

What you provide:

What we do:

  • Creative assets and brand guidelines (we can also create these)
  • Product data and promotional calendars
  • Feedback on strategy and creative direction
  • Campaign restructuring and launch new initiatives
  • Conversion tracking and attribution model implementation
  • A/B testing across ads, landing pages, and funnels
  • Weekly performance reviews and rapid adjustments

Once we establish what's working from our testing phase, we scale budgets to maximize growth. We expand successful campaigns, test new channels or audience segments, and refine messaging based on real performance data. This is where you start seeing compound growth.

What you provide:

What we do:

  • Budget approval for scaling opportunities
  • Inventory and fulfillment capacity confirmation
  • Scale winning campaigns and audiences
  • Expand into new channels or product categories
  • Advanced testing (new creatives, offers, targeting)
  • Strategic planning for next quarter

What Makes SAMM Data a Leading eCommerce Digital Marketing Agency?

At SAMM Data, we understand that every business has unique challenges and goals. As one of the top eCommerce marketing agencies, we go beyond standard marketing tactics by offering personalized strategies that are data-driven, results-oriented, and tailored to your specific industry. Our team of experts is equipped with the knowledge and tools needed to help your brand thrive in the competitive landscape.

Category Experts Who Know Your Vertical

As a leading eCommerce marketing agency, we deploy specialists with direct experience in your specific industry—whether it's fashion, electronics, beauty, MRO, or others. 

Timezone-Aligned Teams

Work with teams structured around your timezone for seamless communication, quick responses, and real-time collaboration

Transparent Reporting & Communication

We prioritize transparency with detailed reporting and weekly calls to keep you in the loop, enabling you know where your budget is being spent & how it contributes to driving ROI

ISO 27001 Certified

Enterprise-grade data protection for your ad accounts, customer data, and business data. Your data stays secure and protected at all stages.

Expertise in Leading Tools

As a top eCommerce marketing company, we leverage leading industry tools, manage proprietary platforms, and adapt quickly to platforms as needed.

Flexible Engagement Models

Our flexible engagement models enable you to select the best fit for your needs, whether it's a full-time, part-time, or fixed-cost contract. We offer the flexibility to scale team size up or down, depending on the scope of the project.

Stuck at the Same Revenue Plateau?

As a part of eCommerce marketing services, we'll analyze your current marketing performance and show you the exact bottlenecks holding you back—and a clear roadmap on how to break through them. To share your needs, write to us at info@sammdataservices.com.

Got Questions?

We've Got Answers About Our eCommerce Marketing Solutions.

We have complete solutions for online marketing for eCommerce businesses in every category. Our eCommerce marketing company has deep expertise across multiple verticals, including fashion and apparel, beauty and cosmetics, electronics, home and garden, B2B industrial, MRO, food and beverage, and more.

Most clients start seeing performance improvements within the first 30-60 days as we optimize existing campaigns and eliminate waste. By month three, we typically have enough data to scale aggressively and drive compound growth. However, sustainable long-term results require ongoing optimization.

We manage campaigns across Google Ads, Meta (Facebook/Instagram), Amazon, Walmart, TikTok Shop, Pinterest, Bing, and other emerging platforms. As an eCommerce advertising company, we recommend channels based on where your target audience is most active and where we can drive the best ROI.

Our eCommerce digital marketing company offers the specialized expertise of an agency with the dedicated focus typically found in in-house teams. You get category specialists, enterprise-grade tools, and cross-functional expertise across multiple channels—without the overhead of hiring and managing a full team.

Yes. We provide a complimentary eCommerce marketing audit to identify growth opportunities and performance gaps.

What's covered:

  • Paid advertising review – Campaign structure, targeting, budget allocation, and wasted spend across Google, Meta, Amazon, and other platforms
  • Conversion analysis – Landing pages, checkout flow, and friction points causing drop-offs
  • SEO assessment – Technical issues, keyword gaps, and content optimization opportunities
  • Analytics evaluation – Tracking setup, attribution models, and measurement gaps
  • Competitive benchmarking – How your performance compares to category standards
  • Strategic recommendations – Prioritized action plan with quick wins and 90-day roadmap

We leverage multiple best-in-class tools across SEO, PPC management, analytics, email marketing, creative design, and marketplace optimization. Our team has hands-on expertise in Ahrefs, SEMrush, Google Ads Editor, Google Keyword Planner, Google Analytics 4, Looker Studio, HubSpot, Mailchimp, Canva, Helium 10, and Jungle Scout, along with other industry-leading platforms to deliver data-driven results for your business.

Yes. Our team provides eCommerce branding services and creative design support for all your marketing campaigns, including ad creatives, social media graphics, email templates, landing page designs, and promotional materials. We create conversion-optimized visuals tailored to your brand guidelines and campaign objectives. Whether you need fresh ad creatives for A/B testing, seasonal campaign assets, or ongoing design support, we handle it as part of our eCommerce marketing services.

Get In Touch

Fill out the form to request a callback, or email us directly at info@sammdataservices.com for further inquiries.

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