This is a continuation of our earlier post, SEO Best Practices for your eCommerce Store – Part I – wherein we essentially discussed how you can optimize your eCommerce site for search engines, making it easy to crawl, showing authority (with backlinks and content) and making keywords you want to rank for, relevant.
We all know that Search engine optimization (SEO) can be the real deal breaker for any website and it is even more critical for the success of eCommerce websites, as SEO plays a major role in attracting, converting as well as retaining potential customers. However, performing SEO for eCommerce sites is highly complicated due to the presence of hundreds and thousands of product listings, which require regular updating. This is the reason why following a set of SEO best practices becomes essential in order to make sure that your site always performs at optimum levels.
Just as Cyber Monday sales skyrocketed last year by 18%, this year would apparently be no different. Keeping this in mind, online retailers are gearing up for this day when most people return to work after the holiday weekend and surf the internet to find the best deals and make purchases. So, how are you planning to gain competitive edge and take advantage of this upsurge in consumer spending? Besides offering free shipping, huge discounts and coupons, there is a lot more to do such as populating the store, managing inventory, eCommerce marketing and efficiently processing orders.
Product data is a unifying force across diverse industries and organizations. Whether you are upgrading your eStore, selling products through marketplaces or affiliates, or just advertising your merchandise, you need accurate and well-managed data feed to gain competitive edge and expand your eCommerce business. When you choose to sell on multiple online channels including Amazon, Sears.com, Rakuten.com, Google Merchant, TheFind, Shopzilla, Shopping.com, etc., product data feeds help in outperforming peers in the areas of product delivery, product sales and customer satisfaction
The 2014 holiday shopping spree has just begun. Consumers are wandering here and there in search of the best Thanksgiving and Christmas gifts that they can get at reasonable prices for their family members, friends and relatives. What are you waiting for? Is your eCommerce store ready to face the holiday rush head on? Do you have your promotional offers in place to attract customers and increase sales?
Reaching out to millions of online shoppers across the globe can be everything that it takes to increase product sales and gain an edge over competitors. There are a number of ways through which you can grow your online business. You can optimize your store, write quality content, start social media marketing, run PPC campaign, improve email marketing, and a lot more. But what should YOU do to boost your bottom line and maximize profits?
If you run an online store, you would certainly know the effect that product descriptions can have on the visitors. Well-written, optimized and original product descriptions are one of the most effective ways to communicate with the visitors and convince them to buy your products. The more informative, engaging and to-the-point is your content, the more interest your visitors would show in purchasing from you.
Having a strong online presence has become an absolute necessity for every business seeking consistent progress, growth and success. While it is comparatively easy to set up an eCommerce store, it is an ongoing hassle to update product inventory at regular intervals and ensure that the store is up-to-date.
Maintaining a catalog that constantly keeps providing revenue can be a daunting task. Here are a few tips to help you keep the inventory filled with items that sell well.
Ever since eCommerce websites exploded onto the mainstream, their owners have had to face with an array of challenges along the way. It is rightly said that starting an eCommerce business is quick and easy, but making it succeed is not. There are a number of choices for shoppers, and with the constant growth in the number of websites, the competition is only expected to increase. In such a case, a major problem that eCommerce entrepreneurs face is to maintain a catalog that is both attractive and sells well too. This is because storing items in the inventory that do not sell much takes up a lot of money and valuable resources, and also a lot of space, which can otherwise be used for storing products that sell. And even if you follow drop shipping and do not have to worry about inventory management, you still need resources to maintain the catalog. We have compiled a list of 5 things you must do in order to ensure this, and a regular cash flow, for your business.
Data entry, among many, is one thing that is best left to the experts. To validate our claim, we have shortlisted 10 benefits that will prompt you to outsource it rather than doing it in-house.
Data entry is one of the fundamental steps of building and maintaining an eCommerce website. You need to constantly update your database or inventory with the products that you sell to make it complete and keep it up-to-date. Also, whenever any online business scales up, the scale of this job increases as well. Most businesses take the wise step to outsource their product data entry services to a company that excels in it. For others who are still thinking, and the ones who are set to start an online business, here are 10 strong reasons why you should go the offshoring route too.